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Finding Your Ideal Reader
For authors, one of the most crucial steps in your …
What is Duplicate Content and How to Avoid it
If you’ve followed me for a while you’ll know my …
Editing vs Proofreading – What’s the Difference?
I have been editing and proofreading non-fiction articles, publications and …
Copywriting for Social Media – 6 Tips for Engaging Content
I have been blogging since 2005, and on social media …
Why Do You Hate Content Marketing?
Content marketing is a staple strategy for authors and businesses …
How to Measure the Impact of Your Content
Creating compelling content is just the first step, next you …
How to Create a Content Calendar
So you know you need to create content, and do …
How to Improve Your Copy for Search Engines
If you want your website to perform well in the …
How Brand Voice Creates Connection
Whatever your business, wherever you operate, your goal of marketing …
ChatGPT Myth Busting 2: All AI Copy Sounds the Same
How many articles have you read recently that start something …
How Storytelling in Marketing Creates Connections
How big is your advertising budget? Big enough for full …
How to Write Great Email Campaigns
Email is not going anywhere, and email marketing remains one …











