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Why I Insist On Using Copywriting Briefs
7 August 2023
“We are getting a website built and we want you …
How Do I Create a Lead Magnet?
30 March 2023
If you want to get people who visit your website …
Can a Copywriter Write your Terms & Conditions?
23 March 2023
Next up in the “questions I get asked all the …
How to Write Copy for Voice Search
21 February 2023
If you have ever shouted “Google”, “Alexa” or “Siri” followed …
Should Marketing Teams have a Copywriter?
21 January 2023
It’s 2023 and “Marketing” has a lot more dimensions to …
ChatGPT Myth Busting: “AI is Going to Put Copywriters Out of Work”
20 January 2023
In the same way that B&Q put all professional plumbers …
Is Email Marketing Dead?
7 December 2022
Do you use email marketing to reach your customers at …
Don’t Panic! Talking Social Media Fears
29 November 2022
Do you carefully craft the perfect post or reel…but the …
How Do You Write Landing Pages?
29 November 2022
Conversion copywriting is a sought-after skill…but here’s the naughty little …
What is Hub and Spoke Content Marketing?
25 November 2022
We all know what a Ferris wheel or a bike …
No one reads websites, right?
14 November 2022
I joke about this a lot. Clients, potential clients, designers, …











